As Mark Zuckerberg takes the stage today, one cannot help but notice how much more comfortable he seems than usual. He’s not stammering. He’s not hesitating or clearing his throat. He jumps right into an amusing anecdote to explain to us how he came up with the idea for the new Facebook mail feature… including gaining a few chuckles when he admits that he feels old when talking to teenagers. It’s obvious from his comfort level that he truly believes in what he and his team has come up with. He explains to us why “normal” email just doesn’t work any longer. It takes time to find someone’s email address. It takes more time to fill in a subject line, the body and a signature. There is a very distinctive gleam in his eyes as he begins to unveil his solution.
“Messages should be personal” states the Zuck. He strongly feels that normal emails aren’t personal. It should be a simple process. Over the weekend, most speculations were that Facebook would add a ton of features to their mail system. This isn’t true. Mark wants to take features OUT of the email process and make it simple.
There are three important parts to this new messaging system. Seamless messaging means that you can instantly and easily send a message to the people you need to contact. This includes various methods of communication, including email. Conversation history will be THE best way ever to quickly go back through an entire history between yourself and another person to see what you have discussed in the past. Your social inbox is simply the way you can filter through to find only the messages that you want to see.
Not having used it yet, I can only say that thus far, this looks to be a hell of a lot better than we expected from Facebook as far as mail is concerned. Are you going to be grabbing your Facebook email address today?