Tag Archives: online-noise

Is Social Media Driving You Crazy?

There is a lot of noise on the Internet. We are inundated with photos, videos, music and words to the point we have to start filtering some of it out or go insane. I’m starting to wonder, though, if we are driving ourselves crazy in the process. Are we going deaf and blind? How much good content are we missing out on when we tune out and turn off? It’s obviously not feasible to read/hear/watch everything out there. The key is going to have to be to balance what we’re consuming online – filtering out the noise while taking in the important stuff. How the hell do we pull that off?

Decide what’s really important to you. What is it you want to get out of social media sites such as Twitter or Facebook? Take the time to decide which types of things you feel add value to your day and which just provide background noise. Make a point of weeding through your lists and get rid of anyone who just seems to be there for the heck of it.

You may feel important when you follow a lot of people, but what good is that really doing you? Are you learning anything? Have you gained any type of knowledge, insight or satisfaction from each of these users? Do they at least make you laugh once in a while? Why do you keep following those whom do nothing more than annoy you when you see their constant drivel wind its way through your timelines?

Filtering out noise will keep you a whole lot more sane, I promise. I’m not saying you can’t have fun and follow people who make you laugh. Watch videos that are comedic in nature only. Listen to your favorite tunes or the newest smash hit from that unknown artist. You don’t have to completely cut yourself off from the “unimportant” things and people… you just need to find a better way to balance that with the things and persons who will add true value to your day and your life.

Shut Up and Socialize

Douglas Karr wrote a post today that had me clapping in my desk chair. I’ve stated over and over that there is entirely too much “noise” on the web. Douglas happens to agree strongly with me. In fact, he wants Twitter to come with a Pause function to help cut down on that awful racket.

As he points out in his article, “The noise out there is getting louder and louder folks. Unless you’re saying something of substance, your voice becomes a numbing buzz in the background that everyone stops listening to. Social doesn’t mean that you have to always be talking; in fact, social is probably more about listening than anything else. Give your voice a rest and see what happens.” He himself has been very quiet online lately due to a large amount of work. As a result, he’s noticed that his number of followers has increased, thus giving birth to his thoughts in the blog post.

Take a moment to read what he wrote again. Go ahead, I’ll wait a moment…

Social doesn’t mean that you have to be always talking; in fact, social is probably more about listening than anything else.

How genius is that statement? How often lately have we forgotten to just shut our traps and listen to what others are saying? When we are constantly pushing out update after update of our own, do we have the time to really absorb what’s going on around us?

We learn early on in life that the key to communication of any kind is to be an excellent listener. When a company or person is slamming out 100+ tweets per day, how the hell are they being a listener at all? They’re so consumed with adding to the noise that we have to filter through that they have forgotten that all-important golden rule.

I don’t know about you, but I think I’m going to shut up more often.