Tag Archives: media-consumption

Will You Pay for Hulu?

I’m betting one of the biggest reasons you’re a Hulu fan would be the fact that consumption doesn’t cost you anything. It looks as though the company will soon be switching over to a paid model much like you’d find with Netflix. They are also looking to expand the service onto devices such as the Xbox 360 and iPad.

Hulu, which generated an estimated $100 million in advertising revenue last year, will continue to offer newer episodes of shows like Fox’s “Glee” free of charge, but it will also charge viewers a monthly fee to see older episodes and other content, two of the sources said.

Hulu gained about $100 million in advertising revenue last year. They will reportedly continue to offer new episodes of your favorite shows free of charge. Watching older episodes and other content will likely require a monthly fee. Advertising is what has allowed the service to remain free up until this point. Competition in this market is fierce, and Hulu is stepping up its game in order to be one of the top dogs in consumption services.

Will you pay a fee to catch up on your shows, or will you look elsewhere for them?

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Amazon Doesn't Only Do Media

You’ve long known that Amazon is the go-to place to purchase books, music and movies. According to their first-quarter earnings report, the company is selling more non-media items. You can buy everything from electronics to strange dog accessories on Amazon these days.

In the report, the company a 46 percent increase in revenues over last year and a 68 percent increase in profit. Worldwide media sales grew 26 percent to $3.43 billion. For the first time, that total is less than its worldwide sales of electronics and other general merchandise, which grew 72 percent to $3.51 billion. This is welcome news for the “media selling” giant. Media consumption is moving more towards subscription-based services and online content delivery methods every day. The market is unstable at best, so the folks at Amazon are likely heaving a sigh of relief at those numbers.