Public Relations (PR) and the Blogosphere

Mar 13, 2008 | 15 Comments

Add to iTunes | Add to YouTube | Add to Google | RSS Feed I don’t mind PR agents, really. There are some – and their approaches – that I DO mind. There’s a fine line that a lot of PR people don’t realize is there. I’m now being asked by a journalist to give [...]

PR Pitches and Marketing Glitches

May 17, 2007 | 9 Comments

I have an open mind – especially for new stuff. Here’s the latest pitch that hit my inbox: PitchWire is an online community for influencers (journalists, bloggers and analysts) and publicists that promotes responsible pitching and transparency. The results are more successful “hits” and a better relationship between influencers and publicists. Okay. I’m listening. Leveraging [...]

What is the Future of PR and Marketing?

May 3, 2007 | 2 Comments

Are all PR and marketing agents clueless? Maybe not. There are a few things that PR and marketing agencies might do to make bloggers respect them more, with these suggestions and discussion points coming directly from the Gnomedex audience: Demonstrate you’ve read the person’s blog For boggers: Don’t blast every bad pitch People want to [...]

Think Small

Apr 15, 2007 | No Comments

Citizen Agency, LLC is an Internet consultancy that specializes in developing community-centric strategies around product research, design, development and marketing. A few notes from Chris Messina and Tara Hunt’s session were taken by Gnomedexer Alberto (Lopez): Non zero-sum means is a WIN-WIN for everyone Do it for Love Do it for Fun bunches of camps [...]