marketing

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I had the great fortune of sitting down with the guy from Twitter Road Trip recently. We had a great time, as you’ll see in the video, and covered many interesting topics. Even Wicket and Pixie got into things with us!

Read more on Social Media: Twitter Road Trip Interview…

This is The Net Fool’s submission for the HP Magic Giveaway. Feel free to leave comments for this article as you see fit – your feedback is certainly welcomed! If you’d like to submit your own how-to, what-is, or top-five list, you can send it to me. Views and opinions of this writer are not necessarily my own:

Read more on What are the Myths of Marketing?…

This is Mark Davidson’s submission for the HP Magic Giveaway. Feel free to leave comments for this article as you see fit – your feedback is certainly welcomed! If you’d like to submit your own how-to, what-is, or top-five list, you can send it to me. Views and opinions of this writer are not necessarily my own:

Read more on What is Brand Loyalty?…

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I don’t mind advertisers, so long as they are advertising something I would care about. I notice Marketing campaigns all the time. Overall, they don’t annoy me. I know people treat advertising differently than they treat other things in life. It’s a necessary evil. People are usually happy when they get a good deal. That’s why I have been actively posting coupons for awhile now, and have even set up a Coupon Search Engine for all of you to use.

Read more on Have You Called an Internet Advertising Phoul on Phorm?…

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Alec is 13 years old. He goes by the handle iDrummer in our live community. He is a budding musician, and sent in these tips on how to get yourself or your band noticed.

Read more on Making the Band: A Kid’s Perspective…

Are all PR and marketing agents clueless? Maybe not. There are a few things that PR and marketing agencies might do to make bloggers respect them more, with these suggestions and discussion points coming directly from the Gnomedex audience:

Read more on What is the Future of PR and Marketing?…

Citizen Agency, LLC is an Internet consultancy that specializes in developing community-centric strategies around product research, design, development and marketing. A few notes from Chris Messina and Tara Hunt’s session were taken by Gnomedexer Alberto (Lopez):

Read more on Think Small…

No, seriously. I’ll do it. One million. That’s a drop in the bucket – 1/500th of what you’re planning on spending.

It’s a crazy idea. It’s insane.

You’ve got your work cut out for you with a mindnumbingly lackluster launch – and the remainder of your media blitz needs to be coherent. You need to begin illustrating Vista’s biggest strengths and benefits:

Read more on Microsoft: Give me a Million Dollars to market Windows Vista for you…

Three times in the past week, I’ve unwillingly opened the door to young solicitors. Actually, the number is closer to five (but I only responded to three, with tonight’s salesman mistaken for the pizza guy). Some are peddling magazines, while others are selling books – doesn’t matter (they’re all annoying). Each and every time, as soon as I push back the dogs and fling open the front door, they ask:

Read more on Spam Traps…

In Waiting For Your Cat to Bark: Persuading Customers When they Ignore Marketing, Bryan and Jeffrey Eisenberg look at what the customer perceives as relevant. Presented in the book is the concept of Persuasion Architecture, a persona-based marketing methodology designed to anticipate the way customers frame their questions and establish predictive models of customer behavior. That may sound like a bunch of marketing mumbo-jumbo, but in reading the book the concepts make sense. In this interview with the Eisenberg Brothers, we get a quick overview of the book and a high-level look at the concepts presented. Chances are, the interview will whet your appetite and leave you ready to read the book.

Read more on Bryan and Jeffrey Eisenberg on Waiting for your Cat to Bark…