Small Businesses need search engine optimization too. Unlike Fortune 500 companies with massive marketing budgets, small businesses don’t have unlimited resources to “own” their category in Google, Yahoo, MSN and Ask. That’s where Search Engine Guide comes in, providing smart advice for small businesses who need a leg up on the competitive rankings in search engines. As editor of Search Engine Guide, Jennifer Laycock is on the front lines in assisting small businesses to understand the complexities of the search engine universe. Here Chris talks with Jennifer about what small businesses need to know to be found when customers are looking for informatoin.

Jennifer Laycock of Search Engine Guide on Search Optimization for Small Businesses