Tag Archives: deploy

Zumobi Network Brings App Within App Ads

This is a guest post written by Matt Gamboa.

The Zumobi Network is the creator of several free mobile applications across multiple platforms. Because of their creation of rich mobile apps, they’ve been able to partner with brands such as HP, MSNBC, Southwest Airlines, and Mercedes-Benz to acquire premium ad sponsorships.

The idea is simple. Create great consumer mobile apps that draw lots of downloads, and partner with big-named brands to provide guaranteed and exclusive advertisement placement within the app. These ads are often rich in media themselves and Zumobi likes to call the term an “app-within-an-app.” An example of this is Mercedes-Benz having exclusive ad placement in the MOTOR TREND app, created by Zumobi. This proprietary technology is called BrandBlast.

Having 12 apps in the top 10 on iTunes of their respective category, it’s not surprising companies with lot’s of money to spend on advertising flock to the Zumobi Network. The company has proven they can create well-designed mobile applications that draw lots of interest and hits/uses per day. Their app portfolio includes the official apps for MSNBC, the Today Show, MOTOR TREND, Inside Xbox 360, TLC, and REI. Recently, Zumobi was featured in Fast Company magazine to highlight the reasons to choose a premium mobile app network such as them.

If you’re a developer, you should check out Deploy 2010 on Monday, November 08, 2010 from 9:00 AM – 5:30 PM (PT). Deploy 2010 is an all-inclusive conference for technology builders to give you new tools to create the applications of tomorrow. The conference will be held at the Bell Harbor Conference Center in Seattle.

Prepare Your Eyedrops for a Travel Bidding War

This is a guest post written by Matt Gamboa.

A Seattle Startup located in historic Pioneer Square is looking to change the way you compete for the best price in vacationing. Off & Away is a hotel auctioning site that puts a little twist on things and truly promotes staring at the screen and watching the timer count down to zero.

At this auction site, hotel packages are offered and the bidding begins. Every bid made costs $1 to the bidder, and adds 10 cents and 20 seconds to the current bid price and time. If you’re the lucky one to bid last and have the timer run down to zero, you win! Since most people will bid towards the end of the time limit, the price will usually go up during that time. But, the savings are huge if you work for it! And you must work, since every bid adds 20 seconds and only adds $0.10, it really comes down to who can outlast the other at the computer. Their very first auction was 2 nights in the Tata Suite Pierre in New York… listed for $40,000 and finally sold for $938! Can you say, DEAL? That’s typically what you can expect from the website. Classy hotel stays usually worth a few thousand dollars are able to be sold in for only hundreds.

So what if you lose? What happens to all your one-dollar bills? Don’t worry if you lose an auction and just blew $300 trying to lock in your dream vacation, Off & Away makes sure you get your monies worth. Any money you “lose” from bidding is reusable via the site’s Book Now section. Just like other hotel booking sites, you can book at over 100,000 hotels worldwide using your credit. But pay attention to the rules, the credit is only valid 30 days after the auction.

Off & Away has a good strategy and lots of potential. Madrona Venture Group, who also backed Amazon and Farecast, and have an advisory board that includes top executives from Orbitz.com and Alaska Airlines, backs them.

If you’re a developer, you should check out Deploy 2010 on Monday, November 08, 2010 from 9:00 AM – 5:30 PM (PT). Deploy 2010 is an all-inclusive conference for technology builders to give you new tools to create the applications of tomorrow. The conference will be held at the Bell Harbor Conference Center in Seattle.

Do You Zleep on Your Zillow?

This is a guest post written by Matt Gamboa.

Are zou looking for zee house? Or perhapz zee zestimate on what zee home would zell for? Zillow looks to help the real estate savvy consumer with all things related to the market.

Co-created by Microsoft all-star and Expedia brain-child Rich Barton, Zillow looks to empower all parties in the real estate system with the knowledge needed to make their real estate search or sale easy as can be. The site is largely community-driven, there is an “Advice” area where users seeking some answers can post questions and get answers from other users who’ve been through the same situation, or from mortgage and real estate agents who have professional knowledge. This bringing together of all parties into one online community helps bridge the gap between seller and buyer.

Rich Barton and Lloyd Frink were looking for a new house around the same time and found it extremely difficult to find the information they were looking for. They felt it should not be so hard to buy a house, and decided to make a service specifically for that. The name Zillow came from the concept of zillions of data points for homes. Your home is also where you sleep every night on a pillow… Zillow. This is also where the term “Zestimate,” a term coined by Zillow to give an analytical prediction of what a home is worth, comes from.

Along with home information placed interactively on a map, Zillow also offers some unique, useful resources such as Dueling Digs; which shows the same area in two different houses and lets you vote for which is better. There’s also a Make Me Move option, where you can set a price that would make you sell your house. Users can see that price an act upon it if you’re lucky! If you’re looking for or a cool, fun way to search for real estate, Zillow offers that environment.

If you’re a developer, you should check out Deploy 2010 on Monday, November 08, 2010 from 9:00 AM – 5:30 PM (PT). Deploy 2010 is an all-inclusive conference for technology builders to give you new tools to create the applications of tomorrow. The conference will be held at the Bell Harbor Conference Center in Seattle.

Smilebox Makes Scrapbooking Easy

This is a guest post written by Matt Gamboa.

Are you in to scrapbooking? Do you like to make decorative web cards to celebrate the birth of a baby? Does the thought of making a high school prom collage online to share with your Facebook and Twitter friends excite you? Well, don’t worry about taking out the heavy-duty scissors and craft glue. The online service, Smilebox, was created solely for the purpose of creating fancy photo crafts.

The Redmond-based startup has developed an online platform around the popular homemakers craft of scrapbooking. The website offers hundreds of designs to use to create scrapbooks, collages, greetings cards, or photo albums. The tool itself is not web-based, it’s a native application you must download and install onto your Mac or Windows machine. But the unique service itself is worth trying if this craft is your passion.

Smilebox is still a very small startup, but they are growing a fast pace and recently moved to a new, bigger office this year to accommodate the growth. They are gaining lots of traction even though their product is niche, but the fact that they don’t have too many competitors in their market will help them to expand products and make business quick.

Smilebox will be featured at Deploy 2010 on Monday, November 08, 2010 from 9:00 AM – 5:30 PM (PT). Deploy 2010 is an all-inclusive conference for technology builders to give you new tools to create the applications of tomorrow. The conference will be held at the Bell Harbor Conference Center in Seattle.

Deploy – A New Seattle Conference for Developers

I’m launching a new conference with the folks over at Seattle 2.0 called Deploy – Today’s Technology for Tomorrow’s Apps. It will be held Monday, November 8th from 9AM – 5PM at the Bell Harbor Conference Center. Deploy is a conference for technology builders and geeks. New languages, frameworks, storage systems, methodologies and devices are creating entirely new opportunities. Deploy 2010 is a “Show and Tell” conference where speakers will discuss hot new topics and show what can be done – and how. Topics will include NoSQL, Mobile and Tablet, Game Mechanics, Open Source, Location and more.

We have a great lineup of speakers including:

  • Doug Cutting, creator of Hadoop, Lucene and Nutch
  • Andre Charland, creator of PhoneGap – the open source cross-platform mobile technology
  • Brian Fling, founder of Pinch/Zoom and creator of the NY Times iPad app
  • Poornima Vijayashanker, first engineering lead at Mint and bizeebee creator
  • Bob Walsh, author of “MicroISV: From Vision to Reality and the Web Startup Success Guide

Deploy 2010 will be a technology conference focused on software development. It’s perfect for developers of all backgrounds, whether you are still in college or are an industry veteran . It’s also valuable to managers and executives who have technologists in their organizations.

As an added bonus, we are reserving eight spots for show and tell. For three minutes, up to 8 lucky winners, will be able to get up on stage and either speak about or demonstrate their technology. During the morning session, we’ll collect entries from attendees who want to present their technology during the Tech Demo segment. At 1:30 PM, after the lunch break, we’ll draw the entries from a hat. The lucky winner has three minutes to get up on stage and present his or her technology.

If you are a developer or hard-core tech enthusiast, I hope you will join us for join us for Deploy.