Today, I learned that I'm the #5 image on Google Images for 'Starbucks' – after seeing what they brewed over at Pocket PC Thoughts. Given that I'm trying to re-kick the caffeine habit, I'm moving my drink to a soy steamer with a 1/2 pump of chocolate (which isn't so calorie laden). We noticed a new wall placard at Starbucks tonight: “Make It Your Drink.” Are people really that stupid? Rather, if you're used to ordering the same complicated drink every day, do you really need to be instructed how to do it properly? The “Uh… Um…” factor must be too high for Starbucks corporate?
Ponzi found a mini-booklet at the condiments stand – on the back of which is printed a madlibs-styled order form for folks to use when they go to order their beverage. “I'd like to have a…” fill in the blanks. Just past halfway through the pocket-sized pamphlet is the “How to order” section, explaining “If you're too nervous about ordering, don't be.” If you're too nervous before ordering coffee, you… nevermind. Too easy. Since when did Starbucks care about our self-esteem?