Social Bookmarking Button Madness

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Okay, I understand the need to make it easier for your visitors to bookmark sites on their favorite Web service(s), but enough is enough. I keep finding Digg and del.icio.us icons on sites and pages where they just… don’t… belong! Seriously, Answers.com has deployed a set on every single page. Yeah, because Answers.com answers are just so digg’able. Whatever.

These buttons are annoying more than anything else, serving to show the world just how unpopular your content really is – and I believe that there’s no direct correlation between the number of social bookmarking buttons you place on your page(s) has any direct impact on the number of times those page(s) have been stored in the respective services. Moreover, if a user is really passionate about their selected service, they likely already have a toolbar or bookmarklet installed – further rendering the cacophony of buttons moot!

I had ‘em on my site for a little while, then got rid of ‘em. They were wasting space and bandwidth – as they’re probably doing on your site right now, too. The only way I might consider bringing them back is if a smart plugin and matching icon are developed. Even then, their future is questionable.

My shit just isn’t important enough to be bookmarked – and neither is 99.9% of the galaxy’s. It’s not that I don’t want it to be bookmarked, shared, or saved – just that I don’t think the buttons are helping anybody, especially if they’re being deployed as they are by the marketing idiots at Answers.com. One or two buttons are somewhat more tolerable, but where does the madness end? Aren’t you leaving out the people who don’t use Digg or del.icio.us by not putting their icons next to the others?

Prove to me that by placing social bookmarking icons on a site, you will see a noticable increase in the page’s / site’s actual social bookmarkings. I don’t believe it, and I’m getting quite tired of seeing them everywhere. Gah! I swear my next post won’t be so negative.