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RIP: E-mail Marketing

I'm putting together an invitation-only seminar on the death of e-mail marketing and am currently seeking partnerships and a local place to present it to people (in the Bay Area). Let me know if you can or want to be involved - or if you can deliver a specific location within a month. Thanks!

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10 Comments

Death of E-mail marketing? Has e-mail marketing ever worked?

I don't even use email much, IM is the way to communicate with others, and for newsletters, i like to use RSS. and i got the connections in Cape Girardeau if you want to hold it here.

It is alive and kicking here… Maybe it is a west coast thing. Define e-mail marketing?

Rob wrote: quote “Define e-mail marketing?”
My definition of email marketing is spam.

I have the place too bad it's too far!

Hmmm… Can't say I've got a place in the Bay Area, but I'd love to attend. When can we hear more about this?

I had a feeling this would happen. Sadly, I am ar too far away for this.

Mirk Wrote: “My definition of email marketing is spam.” Then e-mail marketing is far from dead. E-mail marketing to me, is Chris's “Gnome Report”, just look at the ad at the top, and then read the copy.

blogging almost as simple as sending an email. What was once the province of teenagers sharing their diaries, spread to kitchen table journalists… marketers and CEO’s blogging company news and opinion. As spam oozed out more and more legitimate email marketers, blogs began to look like an attractive alternative. One of the main advantages of a blog is having an ongoing “conversation” with your public. Unlike formal websites, blogs are by nature more immediate and “transparent” (open and candid) than static

Most of the articles I came across on the subject date back as far as 2003 - 2005, though Slate talked about it just last month. Most famously, I recall uber-geek Chris Pirillo’s pronouncement at Blog Business Summit in 2005. (Hisfirst mentionof this dates as far back as 2003.) Chris is right about a lot of things, just not this one. Quite the contrary. Email is not going away, if for no other reason than it’s ubiquitous. Almost everyone has an email address, and most of us have more than

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