Lance Podell of Seevast on Combinng Kanoodle, Moniker and Pulse360
Kanoodle is well known in the search marketing space as one of the many places to transact pay-per-click search marketing campaigns. Moniker is one of the key specialists in the business of of domain monetization. The two companies recently teamed up under the umbrella of Seevast to better utilize their resources. Among the changes is the newly named Pulse360, which is the content targeted sponsored links component of Kanoodle’s business prior to the merger. Chris spoke with Lance Podell about what will be the same and different at the companies in light of the changes as well as what makes the service offerings of Seevast companies different from the competition.
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