Using social networks like Facebook can be a wonderful way to keep in touch with friends and family around the world who might otherwise be lost to the ravages of time and distance in a less connected era. But it’s important to remember that, though usually free, such social networks exist to generate revenue for those who create them. What we’re trying to understand here is if they give more than they take, or is it the other way around?
Or is there a perfect, 50/50 balance of reciprocity between social networking sites and the people who use them? I’m going to bring my marshmallows over to the camp that says “nope.” This isn’t saying that we should immediately stop using all social networks and go back to smoke signals or coconut thumping or whatever we used to do to keep in touch with one another; I just think it’s important to be aware of the imbalance.
[$5+ patrons can read the rest of Is Facebook Helping or Hurting Us? here. Not a patron? Consider the benefits here!]