If you’ve never tried Netflix, it’s certainly not for their lack of advertising. It seems like those ads literally pop up everywhere. Those who have used Netflix know the absolute convenience of never needing to visit the video store to rent movies and never experiencing the pain of a late fee. One guy knows more about Netflix than anyone else outside the company, Mike K. Mike has been Hacking Netflix (and now the subscription service from Blockbuster) for what seems like ages. If there’s anything going on of interest to Netflix customers, chances are you’ll find out at Hacking Netflix first. He’s not a shill for the company, he’s not on the payroll, he’s just a regular customer like all the millions of other Netflix customers who want more out of what’s arguably the best video rental service ever invented. Chris and Mike chat about Netflix, Blockbuster and what’s hot in video rental services over pumpkin ale.