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	<title>Comments on: Flushing Phishing</title>
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		<title>By: Greg Hughes</title>
		<link>http://chris.pirillo.com/flushing-phishing/#comment-25560</link>
		<dc:creator>Greg Hughes</dc:creator>
		<pubDate>Sat, 05 Aug 2006 04:05:17 +0000</pubDate>
		<guid isPermaLink="false">http://chris.pirillo.com/2006/08/04/flushing-phishing/#comment-25560</guid>
		<description>That&#039;s part of an answer. It&#039;s more complicated, though, and this approach is defensive in posture. What if you could kill the phishing sites before the emails every went out? That&#039;s what we do. Well, that&#039;s what our software does, I should say.

Pre-emption and prevention is the key. Otherwise you&#039;re watching the money (and personal information) walk right out the door. A layered defense is critical, but unfortunately not enough emphasis is typically placed on the prevention side - everyone assumes all you can do is react.

Prevent &gt;&gt; Detect &gt;&gt; Investigate &gt;&gt; Respond

You want to live on the &quot;prevent&quot; end of the continuum as much as possible. As you move to the right, you get more and more victims and spend more and more money to fight the problem.</description>
		<content:encoded><![CDATA[<p>That&#8217;s part of an answer. It&#8217;s more complicated, though, and this approach is defensive in posture. What if you could kill the phishing sites before the emails every went out? That&#8217;s what we do. Well, that&#8217;s what our software does, I should say.</p>
<p>Pre-emption and prevention is the key. Otherwise you&#8217;re watching the money (and personal information) walk right out the door. A layered defense is critical, but unfortunately not enough emphasis is typically placed on the prevention side &#8211; everyone assumes all you can do is react.</p>
<p>Prevent &gt;&gt; Detect &gt;&gt; Investigate &gt;&gt; Respond</p>
<p>You want to live on the &#8220;prevent&#8221; end of the continuum as much as possible. As you move to the right, you get more and more victims and spend more and more money to fight the problem.</p>
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		<title>By: Greerso</title>
		<link>http://chris.pirillo.com/flushing-phishing/#comment-25544</link>
		<dc:creator>Greerso</dc:creator>
		<pubDate>Sat, 05 Aug 2006 02:41:50 +0000</pubDate>
		<guid isPermaLink="false">http://chris.pirillo.com/2006/08/04/flushing-phishing/#comment-25544</guid>
		<description>Thanks for turning me on to this incredible service, it works flawlessly, I&#039;ve already updated the office DNS server to forward requests to their server, my home router and my mums router.

Danny</description>
		<content:encoded><![CDATA[<p>Thanks for turning me on to this incredible service, it works flawlessly, I&#8217;ve already updated the office DNS server to forward requests to their server, my home router and my mums router.</p>
<p>Danny</p>
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		<title>By: David</title>
		<link>http://chris.pirillo.com/flushing-phishing/#comment-25502</link>
		<dc:creator>David</dc:creator>
		<pubDate>Fri, 04 Aug 2006 18:59:53 +0000</pubDate>
		<guid isPermaLink="false">http://chris.pirillo.com/2006/08/04/flushing-phishing/#comment-25502</guid>
		<description>Chris,

Thanks for the kind words.  I think that by building a rock solid DNS platform with the tools to help secure a users&#039; network we have started to put one of the fundamental pieces of the Internet back into users hands.  People should have all the knobs and buttons to decide if they want phishing sites blocked, or botnets refused or spamsites hidden, etc.  They have firewalls and anti-spam solutions already, and yet nobody has provided any management of the DNS before.  

DNS is fundamental to our online lives and has been a blackbox for too long.  ISPs don&#039;t make it a priority which is why we&#039;re going direct to users.  I&#039;m glad you like it, let me know if you have any more comments or feedback or ideas or whatever.

-david</description>
		<content:encoded><![CDATA[<p>Chris,</p>
<p>Thanks for the kind words.  I think that by building a rock solid DNS platform with the tools to help secure a users&#8217; network we have started to put one of the fundamental pieces of the Internet back into users hands.  People should have all the knobs and buttons to decide if they want phishing sites blocked, or botnets refused or spamsites hidden, etc.  They have firewalls and anti-spam solutions already, and yet nobody has provided any management of the DNS before.  </p>
<p>DNS is fundamental to our online lives and has been a blackbox for too long.  ISPs don&#8217;t make it a priority which is why we&#8217;re going direct to users.  I&#8217;m glad you like it, let me know if you have any more comments or feedback or ideas or whatever.</p>
<p>-david</p>
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