Can Fast Food be Healthy Food?
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Vital Nutrition was a recent presenter at Live Pitch 2008 in Seattle. Vital Nutrition provides nutrition planning for consumers. They also prepare these meals in a fast-food style restaurant.
Vital Nutrition
- Business Category: Retail
- Founder: David Blanco
- Inspiration for Product/Service: Traveling for a living, finding it hard to prepare my normal healthier meals in hotels; I realized there is no honest healthier fast food alternative. Beyond the need for the meals; I realized the need for consumer education (at the time, myself) and nutritional planning for general health as well as sickness and disease prevention through everyday, accessible nutrition.
- Target Customer/Audience: Families, Cancer patients and survivors, as well as other nutrition-sensitive people seeking detailed nutrition planning and meal preparation on the go.
- Synopsis of Product / Service: Vital provides nutrition planning for our consumers. Further, we prepare the meals designed through our nutrition planning in a quick-serve restaurant setting.
- Main Company Contact: David Blanco
What do you think about this business idea? Leave your thoughts!
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9 Comments
TheFemGeek
June 22nd, 2008
at 11:55am
I like it and hope it’s one that can be implemented. It seems that if you do find a restaurant that has a menu centered around healthy eating it is typically a vegetarian restaurant. This should not be the only option for healthy eating and the little menu in the corner from some restaurants are not enough. I would love to see a commercial on television advertising healthy food in the way McDonald’s, Burger King, Denny’s and the like have enticed many.
Revelations From An Unwashed Brain
June 23rd, 2008
at 12:40am
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Zakman
June 23rd, 2008
at 9:12pm
yes i belive it can i have read studys that it can be healthy if its made in a good invorment!
Eddie Ringle
June 23rd, 2008
at 9:15pm
Well, if McDonald’s could cut down on the trans fat, who knows what is possible?
Bryan
June 23rd, 2008
at 9:17pm
I think fast food could be healthy. we just need to cut out most of the burgers and fries.
Brenden Reinhart
June 23rd, 2008
at 9:22pm
Fast food can be healthy if you pick the right stuff. I have read a couple books on health and fast foods. Example: You can go to McDonalds (out of all the places) and get a McChicken, take off one of the buns and it can actually be considered “healthy”. Crazy, I know. Another one is Burger King Whoppers. Well, actually I have no facts to back that one up. They are just good. I mean you do have the basics though: Tomatoes, lettuce, beef, and the random assortments. I don’t know much about it but I know that there are at least more good than bad on it
Annunaki
June 23rd, 2008
at 10:59pm
We need to have healthy fast food as a way of life…the rule, not the exception.
Nick R
June 23rd, 2008
at 11:02pm
Fast food can be healthy in my opinion, if you stay away from all of those fried foods and greasy food, McDonalds does there share for healthy food with their snack wraps which imo is healthier!
Virtualization of Marketing
June 24th, 2008
at 3:13am
Can Fast Food be Healthy Food?