Andy Beal on Page Values and Search Marketing

Andy Beal of Marketing Pilgrim often weighs in on topics of interest in the search engine space. With the recent release of the SEOMoz tool Page Strength, Chris talked with Andy about the accuracy of ranking systems in determining the “worth” of a page. Andy also offers expertise on the overall landscape of search engine marketing and how companies are gradually shifting to recognize the importance of including search marketing in their overall advertising and promotional budgets. In addition to being an industry pundit on the search space, Andy Beal is the CEO of Fortune Interactive, which specializes in Search Marketing and Pay-per-click Campaign Management.

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