Advice on Selling a Domain
I don’t buy domains all that often, and I certainly have never been approached to sell any of ‘em in the after market. Lockergnome subscriber William L. Gotshall-Maxon is asking for advice on discovering the value of a domain:
I was contacted recently by a total stranger who is interested in buying a domain that I have had for a few years. Though I have held on to the domain for those years, I have yet to really do anything with it. The domain, however, does attract a fair number of visitors who are greeted by a generic splash page.
Where I am running into trouble is figuring out the value of the domain. Obviously, I’d like to get back the cost of registration for the time I’ve had it and, perhaps, the cost of hosting the site. If you could provide some sort of input or point me to a resource that you think might help, that would be wonderful.
I remember interviewing a domain expert at SES a few months ago, but can’t quite recall the resource he represented. Anybody else?
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7 Comments
The Chris Pirillo Show
November 10th, 2009
at 12:24am
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Alan
July 1st, 2007
at 1:50am
I had this bookmarked. It may be useful.
some advice and links:
http://www.stuntdubl.com/2006/02/20/website-valuation/
Leapfish.com has free appraisals, but compared to a certified godaddy.com appraisal, the results were not even in the ballpark.
Joe Davison
July 1st, 2007
at 4:29am
The domain market has been heating up a lot lately, so if your domain is a generic .com, it may be worth a lot more than you think. DNJournal keeps a history of the top public domain sales at:
http://www.dnjournal.com/ytd-sales-charts.htm
This is considered the industry publication of record.
When valuing your domain, you’re going to want to look at comparable sales (if there are any) that took place in the recent past. You will also want to look at things like the amount of search volume the word or words in your domain name receive.
Ultimately, your domain is worth as much as the person who’s trying to buy it is willing to pay. Try to figure that out, if you can. If the person who is buying is a “domainer” by trade, then you will probably get a wholesale price, at best, because he plans to resell or “flip” it.
However, if the person trying to buy your domain is an end-user, someone who is going to develop and use the domain themselves or for their business, then it is probably worth more to them.
Joe Davison
TechAnalyst.com
Robert McLaws
July 1st, 2007
at 2:03pm
GoDaddy has a domain appraisal system that I use whenever I make an offer on a website. https://www.godaddy.com/gdshop/dna/appraisal.asp?ci=9055
The problem is that most people think their domain names are worth more than they actually are. That makes it difficult to acquire the site you want.
Justin Moore
July 2nd, 2007
at 12:05pm
I believe that AfterNIC offers an escrow service for buying and selling domains.
Joshua
July 2nd, 2007
at 3:19pm
Leapfish is innacurate junk. GoDaddy is pretty lame.
In my opinion, the best way (I’ve found so far) is to get different people to appraise it on the forums on DigitalPoint (http://forums.digitalpoint.com/forumdisplay.php?f=61). They represent actual buyers and sellers and can often head you in the right direction, if not give you bang-on valuations of your domains.
In a situation where someone else wants to buy the domain (you didn’t offer it for sale) it will often come down to the value the domain represents to the buyer, not necessarily how much the domain is ‘worth’ to you, or by standard buy/sell market numbers.
Hope that helps!
Garey Harvey
November 23rd, 2007
at 9:10pm
well.,,, what you need to do I think as I have ,, take alook around the community, and see if any have sold laltley, or some forsale, and learn what the asking price is , and then know thw the square footage of yours and match it to the community. Try to matchh the style you have with another within three miles of what you have , unless however , if the homes are totelly different from have , you also have to look at the bedrooms 2, or 3 or 4 , brings up the price. Outside siding brings up the price, like I have STUCCO, which is good. How old is the Garage. If by chance you know a relestate person, a body that is , let him look at it .. but do not put it in his hand, unless you cannot really sell it to anybody.. Garey Harvey