Widespread news of the antenna issues on the new iPhone 4 has put a serious chink in its armor. Getting the antenna “right” isn’t an easy task for any company, but I’m not so sure Apple is handling this the right way.
Apple’s answer is simply to tell people to hold it differently. Seriously, Apple? I really don’t think this is the way to handle things. Their other suggestion is to purchase a Bumper or cover. An iPhone Bumper is ~$30, though I’m sure it’s costing Apple pennies on the dollar – certainly not worth the PR hit they’re taking with this thing.
They’ve sold hundreds of thousands of these devices already. They likely knew this was a problem. I cannot imagine them not testing this phone in a variety of situations being held by a variety of different ways by a variety of different hands. I personally think this is why they came out with the Bumper. It’s like saying “sure, there’s a disease, but it’s okay because we have the cure.”
In my mind, Apple made a pretty big mistake – if that is their stance. It’s too easy to hold the phone “the wrong way.” I don’t want to have to think about how to hold the device. I should be able to hold it however it feels comfortable. Apple’s official stance that there’s a solution which they’ll sell you for around thirty bucks is just wrong. I don’t like the idea that I need a solution at all, never mind the fact that I have to pay for it.
What do you think? Will you hold the iPhone 4 differently? Will you purchase a case? Does this turn you away from buying one at all?
This doesn’t change my overall opinion. I still love my new iPhone 4. But this situation leaves a bad taste in my mouth.
Want to embed this video on your own site, blog, or forum? Use this code or download the video: