The USA Today is the top-selling print newspaper in the country. Today, they announced that the USA Today app for the iPad will be available beginning tomorrow. Access will be completely free until July 4th, thanks to Courtyard by Marriott. Once Independence Day has passed, the app will only be available by paying a subscription fee.
Newspaper officials say that the app will provide a rich news experience which include graphics and photos. Matt Jones, VP of mobile strategy and operations, said this morning: “Our team is very excited to see the launch of the USA TODAY app for iPad. With its sleek format and vivid touch screen, the iPad is the perfect device to display USA TODAY’s signature design and content. We think we’ve delivered a very high quality product and I can’t wait to see people explore and interact with our news and information in a whole new way.”
The popular paper has been downloaded by millions of people using the iPhone or Android devices. The app looks much like the physical news source you would pick up off of your doorstep in the morning. The layout and design are virtually the same, and using your finger to “turn” pages should make it feel similar, as well.
Maybe if we all switch to reading our newspaper in this manner, a few trees can be saved!