How Do You Get Started in Social Media?


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It took me many hours to actually get this video recorded. It’s just not easy for me to do. I’ve been a part of social media since before social media was a title for something. I’ve been conversing online since 1992. That fact alone makes it difficult for me to attempt to tell you where you should start – never mind the fact that social media means different things to different people.

So what IS social media? For me, it boils down to a set of tools that facilitates conversation. Tools have gotten easier to use – they aren’t just for Geeks anymore! With the advent of sites like Facebook and Twitter, literally anyone and everyone can take part in social media. It’s everywhere!

The social media scene here in Seattle is quite vibrant. I’ve been fortunate to meet many of the movers and shakers due to attending things like tweetups. For me, the best ones are the ones where people show up with no hidden agendas… they simply just want to get together, share ideas and thoughts, and hang out. So we’re using the Internet to meet people in real life. We were doing that long ago – we just didn’t have the name social media for what we were doing!

With that comes a lot of people who really don’t know what they’re doing. Many people involve themselves in things like Twitter because they know it’s important – yet they don’t use it right. They just don’t get it, nor do they understand what they should be doing.

So Seattle is pretty active. What about your city? Do you have an active base of people in social media? How active are you in social media? Do you have a number of people who get together in real life after meeting online?

People ask me all the time how they can and should get started in social media. I could tell you that the people I met recently who just got involved in social media within the past six months are the people I look to for inspiration. They didn’t just join.. they get it. They started doing something, and utilizing the social media tools.

The key is to not talk only about what you’re up to – the key is to support what others are doing. Interaction will result, and people will start to support you, as well. Social media is very soilent. It’s all about people.

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