What is Your Home Page?


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When you open up your Web browser, what is your home page set as? I know that many of you will answer Google or Yahoo. Some of you may be using a site like Facebook or MySpace as your main page. Mine is often just blank (on purpose), but when I do use one, it’s the Mac page on Alltop. This is a Website that launched a few months ago, and is largely funded by our friend Guy Kawasaki.

The idea behind Alltop is to really aggregate top resources and collections of information into a consice format, and target it to a specific audience. My homepage is set to the Mac section, as I mentioned. Just guess what’s on there? There’s links to Mac news, Mac Websites, and even Mac programs. It’s a great way to get the latest news from several places at once. If you hover your mouse over one of the story links, you’ll get a small preview box with the beginning of the article in it.

When Guy first started talking about this, there were some naysayers. They didn’t see the point of it. However, I think it’s great. I like it so much, it’s my home page. What else is there to say? I haven’t had any issues or problems with it whatsoever. They’ve done an excellent job with it so far. They’re constantly launching new ‘divisions’ of the site, such as the Mac page I use.

We help you explore your passions by collecting stories about “all the topics” on the web. We’ve grouped these collections — “aggregations” — into individual Alltop sites based on topics such as environment, photography, science, Muslim, celebrity gossip, military, fashion, gaming, sports, politics, automobiles, and Macintosh. At each Alltop site, we display the headlines of the latest stories from dozens of sites and blogs.

You can think of an Alltop site as a “digital magazine rack” of the Internet. To be clear, Alltop sites are starting points—they are not destinations per se. The bottom line is that we are trying to enhance your online reading by both displaying stories from the sites that you’re already visiting and helping you discover sites that you didn’t know existed. In other words, our goal is the “cessation of Internet stagnation” by providing “aggregation without aggravation.”

So what’s your home page? Why did you choose that one?

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