13 Comments (Add) |
Friday, October 21st, 2005
at 11:01pm
OH MY GOD… has anybody in the DOJ ever tried to use software created by a hardware vendor?!
Microsoft has been trying to find ways to make portable music players that run its software compete better in a market dominated by Apple Computer's iPod player and companion iTunes software. Under the program Microsoft had proposed, device makers that included a CD with Windows Media Player and other software would have had to agree not to include any other software, including rival media players.
I'm torn. I'm really, truly torn. On one hand, the Windows Media Player is far from freakin' fantastic. On the other hand, everything else for portable Windows Media devices really, truly sucks. No, I'm serious – it's bad. Bad and sad. Bad, sad, and utterly maddening.
Microsoft *MUST* take control of this situation if they're ever to come close to competing head-to-head (or hand-to-hand) with the iPod. As it stands, every single Windows Media Device (PlaysForAlmostSure or not) is downright pathetic. Not just pathetic – laughable. Apple controls the process from end-to-end, and that's why it's such a fantastic non-sucky experience for most folks. Microsoft, on the other hand, lets the vendors decide what's best. OH MY GOD!!! Wake up, people!
If you have a much better, cleaner, faster, meaner, more awesome piece of media management software, I've yet to see it. The most frustrating part of operating in the world of Windows is having to deal with all these craptastic vendors who think their stuff is awesome. Ever *TRY* to use Creative software before? OH MY GOD!!!
Here's what you do, Microsoft – you take it all in-house again. And before anybody starts shaking their finger at such a “monopolistic” move, remind them who has the lion's share of the portable media device market today. You're *ALL* getting your asses handed to you right now, and the only way to shake things up is to provide fair competition in the marketplace. In this case, I believe it's imperative that Microsoft set the quality bar for others who develop for Windows platforms.
Apple's winning this game for a reason, and it ain't because they're the cheapest option in town. Sex sells, Microsoft – so why are you hanging out with all the unsexy people? No other vendor will create an iPod killer because they will never own the complete experience – like you could do, easily (and in my opinion, justifiably). Or just wait for another partner to change their business model.
Don't underestimate Apple; they're moving hella quicker than Redmond these days. Front Row isn't close to an MCE competitor today, but it won't take much to tweak it to deliciousness. Pretty soon, I expect Apple to start selling computers that are “iPod-compatible.” Watch it happen, folks. This isn't about surfing the Web anymore – it's about having a lifestyle that doesn't require you to think or reprogram. The days of the blinking 12:00 are long gone, but it's obvious Microsoft and its vendors don't know that yet.
Read more on DOJ Screws Over iPod Competition…
Recent Comments